Selling to Diversity

Diversity is among the most critical topics facing Corporate America today and into the future. Organizations can no longer afford to ignore the growing diversity in society in terms of multicultural growth, the exploding millennial market and the significant increase in the influence and power of women consumers. Global Diversity University is committed to helping organizations fully leverage the business development opportunity that embracing diversity can offer – growing your bottom line by increasing sales to diverse markets.

What We Offer

Global Diversity University has developed a facilitator-led blended learning program that teaches proven techniques to help salespeople bridge the diversity gap.
  • Prospect for new business
  • Hone communication skills
  • Close more business

Multicultural Market

Facilitator-led blended learning programs to help your sales representatives sell more effectively:
  • With one out of every three Americans coming from a multicultural background and growing, we will help you learn how to reach these exploding populations.
  • The multicultural population skews younger than the mainstream population. Are you getting your share of their business?
  • There is great need for many products and services in the multicultural markets and yet the markets are undersold in many industries. We can help you learn how to reach them.

Women's Market

Facilitator-led blended learning programs to help your sales representatives sell more effectively:
  • Although women make up over half the population, they are largely overlooked in many key industries including financial products, technology, etc. We can help you learn how to reach more women consumers for your products.
  • Women are either outright purchasers or joint decision makers in over 80% of all major purchases. Learn how you can get your share of this business.
  • Women are often underserved as a market for products and services they need. Learning techniques to reach women consumers can help you close the gap.